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The JJade Story!
JJADE is established by Ode to Earth as a brand that seeks to support marketing for 10,000 fashion jewellery artisans in Jaipur; transitioning their teetering and subsistence livelihoods to sustainable levels;helping them to overcome poverty, vulnerability and improve their quality of life.
What's Special about JJade?
The JJade Jewellery handcrafted by these artisans is based on the design and skill training provided to them as a means of competing with fast changing fashion trends in today’s market. The use of natural stones, a specialty of Jaipur jewelry, augments the beauty and appeal of the jewelry. Each piece is unique in itself, handcrafted in mesmerizing hues.